Digital Product Analyst

The search

Our client is seeking a Digital Product Analyst to gather and analyse data, generating insights into user behaviour and product performance. You will support design and development decisions, monitor KPIs, and work collaboratively across teams to ensure products meet user needs and organisational goals.

Responsibilities

• Gather, analyse, and report on product and user data

• Identify trends and produce clear insights and visuals

• Create personas, journey maps, and research summaries

• Gather and document requirements, user stories, and acceptance criteria

• Support workshops and alignment across teams

• Collaborate with product, design, and development teams

Essential skills

• User research and usability testing experience

• Competence in requirements gathering and documentation

• Understanding of market and competitor analysis

• KPI tracking and performance evaluation skills